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‘My Eyes Were So Puffy I Was Unable to Even Unseal Them’

Amanda Preisinger is nervous about her child’s upcoming 13th birthday party. Not for the usual reasons associated with a home packed of loud adolescent kids, but because it’s the first time she will showcase her new face to friends and extended family. “Clearly I’m going to inform all guests as they arrive, ‘Just so you know, this is not the way I appear,’” states the 30-year-old real estate agent from south Florida.

How she looks is, admittedly, a little startling – her face puffed up and unnaturally tightened, as though held together by heavy-duty tape. Her new – and she’s eager to emphasize, short-term – appearance is the result of six cosmetic procedures, including an endoscopic mid-facelift, performed by a surgeon in Turkey’s Istanbul, the previous month. “My poor husband teared up when he saw me for the first time because I wasn’t able to even unseal my eyes. That indicates puffy I was,” she tells me via video call from her home. “I had to tell him: ‘Honey, I’m fine, I’m not in pain. I just appear as if someone jumped me.’”

Increasing Popularity of Youthful Facial Lifts

Based on cosmetic specialists, Preisinger is one of a rising count of people electing to undergo a rhytidectomy in their 20s and 30s – well over a decade prior to typical surgeons’ typical patient age range of forty to sixty. (Though many specialists are keen to emphasise the professional guideline of: “We treat heredity, not years.”) “I have 28-year-olds asking for facelifts,” says London-based cosmetic surgeon Georgios Orfaniotis, a former NHS consultant who focuses on the facial area. “It’s a very significant surgery, and I’m a bit concerned when I see people opting for it as a personal preference.”

Explaining the Facelift Procedure

A rhytidectomy, also known as a facelift, elevates the tissues in the face that begin to droop as we grow older. “Human faces are structured a little like layers of an onion,” says Kent-based facial plastic surgeon Marc Pacifico. “Dermis and adipose on the top, then a stratum of connective tissue called the SMAS. Think of the SMAS as the structural foundation of the face. And that is what ages us; that’s what becomes lax and pulls the dermis downward with it.”

You endanger performing surgery on individuals that have underlying problems. It’s not a practice for an conscientious surgeon to pursue

Once the preserve of affluent seniors, overuse of injectables – when overuse of dermal fillers stretches the face and leads to laxity in the skin – alongside the common adoption of slimming medications, low-cost medical tourism, and the advancement of new, celebrity-endorsed surgical techniques are driving a new kind of customer towards this invasive surgery. Statistics show an eight percent rise in facial lifts over the past 12 months in the United Kingdom; while a survey revealed that the portion of youthful candidates is growing, with 32% of facelifts now conducted for individuals aged 35-55.

“People are now requesting to look like the optimal form of themselves and naturally the techniques are following,” says Orfaniotis. At present, the operation du jour is the comprehensive facial lift, a method evangelised by figures including reality TV star Kris Jenner, to fashion designer Marc Jacobs.

Deep Plane Technique

Where a conventional facelift involves elevating the SMAS, the comprehensive lift loosens the facial ligaments beneath it, allowing doctors to restructure the face by moving the underlying layers, and preventing the taut, pulled appearance sometimes wrought by older methods. “We avoid placing stress on the skin because we’re targeting deeper, to the underlying structures,” explains prestigious London cosmetic doctor Rajiv Grover, who specialises in the deep plane technique. “It is the deeper tissue that is repositioned. The skin comes with it as a passenger.” Lifting the entire soft tissue layer as a unified block allows for a authentic-appearing and longer-lasting result. It additionally implies that the procedure is no longer being used for the primary goal of anti-ageing – or revitalization, as the aesthetics industry terms it – but for “enhancement” and contouring, too. “We’re getting numerous requests from patients aged 28 to 35 for this reason,” notes Grover.

Personal Journey

Preisinger had not intended on getting a facial lift – at least not at the thirty years old. But long-term using hyaluronic acid dermal fillers in an attempt at “symmetry correction” implied that by the time she reached her late twenties, she was “damaged”. “I didn’t undergo this because I desired to appear youthful,” she clarifies. “I did it because the injectable harmed my face. I regret ever using it. If I had avoided the injectable, I don’t think I would be in this situation right now.”

Whether dermal fillers ever fully dissolve has long been a debated topic in the aesthetics industry. “Research have shown that not only do they rarely fully dissipate,” states Grover, “but they move and can block drainage pathways. A contributing factor to what we call ‘pillow face’ is also the reality that to some extent, the face becomes somewhat fluid-filled because its capacity to remove lymphatic fluid has been reduced.” Although studies into the area is early-stage, cautionary statements on dermal fillers’ potential impact on the body’s drainage have been released, and additional studies initiated. One highly regarded facial plastic surgeon, commenting anonymously, says he would avoid using injectables in a client because of the dangers they pose. “Many doctors avoid discussing this, because the manufacturers who make injectables can be pretty aggressive.” He’s been told accounts, he adds, of plastic surgeons facing court orders after raising their concerns.

Decision and Procedure

For Preisinger, after beginning using injectables, she felt as if she had to keep replenishing it – especially as it began moving to other parts of her face. She was only twenty-eight when a nearby cosmetic doctor in Florida proposed that a face and neck lift could be what she required to finally step off the injectable hamster wheel. After 24 months, she ended up selecting from a list of suggested accommodations in the city, texted to her by the clinic assistant at her doctor’s clinic.

Originally, Preisinger had planned for an upper and lower blepharoplasty – commonly called blepharoplasty – but her doctor advised her that a facelift was the right solution for the laxity she was finding in her face. She booked a brow lift, a mid-facelift and a neck lift. The day before her surgery, one day after she’d arrived solo in the country, she opted to include a mouth enhancement. “Then he said, ‘We will lift the under-eye bags.’ Then he said, ‘I think if we remove some cheek fat, it will sculpt your face.’ So I ended up adding two more surgeries,” she says. She spent $22,000 (sixteen thousand five hundred pounds) for the half-day surgery, including a three-day|

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About the author

Adam Smith

Eleanor Shaw is a seasoned business analyst and tech enthusiast, writing about innovation and growth strategies.

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